Marketing from the Heart

HappyTails Pet Insurance

HappyTails Pet Insurance was a project in 2014, where I had a lot of fun with.

From the initial launch of the website, to its Facebook campaigns, contests, road shows, and watching the numbers on Google Analytics go up, it was like watching a baby grow!

I also had to chance to learn more about preparing offline marketing materials for print, such as product brochures and banners. Every pixel mattered!

Facebook Fanpage launch
Pet Expo in 2015 during its initial product launch
Artwork for EDM to promote the Pet Expo booth
Facebook Ad in collaboration with Save Our Street Dogs (SOSD)
Artwork for contest held in partnership with Pet Lovers’ Centre